Unheardof x adidas Rivalry Lo Grandma’s Couch Purple

This collab between Cincinnati sneaker store, Unheardof and adidas gets its inspiration from the upbringing of Unheardof founder, Philip Lipschutz. Dubbed “Grandma’s Couch,” the sneakers from the collab are meant to be a tribute to Lipschutz’s amazing journey, which started with him sleeping on his grandmother’s couch and has now led him to designing his very own sneaker collaboration. Offered in two distinct colorways, the Unheardof x adidas Rivalry Lo pack features upper consisting of vibrant floral patterns used for the base, which are then contrasted by the Purple or Brown leather used on the overlays. Adding another dimension fo the sneaker are the Red accents used on the Three Stripes branding side panels, the tongue tag and the heels. Other defining features include the Unheardof lace dubraes and hang tags.