The Nike Air Max Throwback Future collection is introduced and includes silhouettes like the Nike Air Max 720, Air Max Plus, Air VaporMax Run Utility, Air Max 270, Air Max 97, Air Max 95, Air Max Dia, Air VaporMax 2019. Each model is detailed with an iridescent theme and according to Courtney Dailey, Nike VP of Color Design, she explains it as, “Our more expressive Air Max models shine with more expressive colorways.” She adds, “We use color to show off a shoe’s technology and balance that with foundational grays and blacks.”