The Maison Margiela x Reebok Memory Of Collection made its debut in early 2022 when special collaborative iterations of the Club C and Classic Leather. Now both brands have teamed up once more to announce the remaining silhouettes and finally installments of the Maison Margiela x Reebok Memory Of Collection.
For those that may not know, this technique evokes the impression of familiar elements through the deconstruction of garments and accessories. Each new silhouette contains the DNA of the iconic Reebok silhouettes – from the Question’s original pattern pieces to the Zig’s recognizable zig-shaped outsole – and reinterprets it through the memory of technique.
Based on Reebok’s classic design but reinterpreted through the memory of, The Reebok Question Mid reshuffles the original shoe’s pattern pieces to uncover its seam allowance. Notably, the recognizable signature lace loops are shifted to the middle of the tongue. Through this move, the oval holes are used as eyelets, creating lacing reminiscent of gillies. Employing the technique of decortiqué – Maison Margiela’s term for cutting up an item to reveal the structure that holds it together – parts of the sneaker’s padded areas have been cut to reveal the inside foam as well as the protective tricot mesh overlay. The tongue and its oval are treated with hexalite normally found in the midsole of a shoe. In place of the number 3 originally featured on the outsole – a nod to basketballer Allen Iverson for whom the sneaker was created in 1996 – a debossed number 22 on the heel, signifies the footwear code in Maison Margiela’s numeric labelling. The Question Memory Of is constructed in tumbled leather and features an EVA midsole with hexalite detailing and an iced TPU outsole.